Flip Pro is your all-in-one membership for levelling up your reselling skills.

If you’re just starting out, flipping on the side, or already an established reseller, Flip Pro gives you the tools, insights, and support to source smarter, sell faster, and scale with confidence. Inside, you’ll find exclusive resources, practical education, and a community of like-minded resellers who are all working toward the same goal: building a profitable and sustainable business.

Here’s what a few of my members have to say…

Nothing makes me happier than seeing my members succeed.

Whether it’s making a sale from a lead I’ve shared, carefully cleaning a delicate item with my advice, or spotting a fake while sourcing thanks to my real vs. fake comparisons, I’m invested in your success every step of the way.

What are people saying about The Flip Formula?

  • I have followed flipformula since early 2025 and her page is such a wealth of information..l've learnt so much from her in a short time and have finally made the leap into high profit selling. I'm still very early in my journey but I feel as if I have a bestie in my corner supporting me reach new goals, so kind and always helpful. Thank you so much for all the knowledge you have imparted.

    Jinal


  • Ruby has been so helpful and given great advice. I really appreciate this. Such a lovely person and so approachable. I am so excited for the launch of the flip pro membership. It's going to be great.

    Rachel

  • I recently had a phone consultation with ‘Flip Formula’. I can’t express how grateful I am for the experience. She provided practical guidance on sourcing quality items which has been instrumental in growing my business. Thank you for your continued support and encouragement. Thanks also to your little animal friends who remind me to do my listings.

    Vicki

  • Hi, this mini course and membership has completely changed my life as a beginner profit reseller. I love bags and vintage and didn't have much experience with clothing or high profit clothing. I have been given the time and tips and tricks personally for my own store and mentoring around listing words for titles. I will not be changing my membership any time soon as this is the best support, knowledge and guidance anyone could hope for as a startup. Thanks again for being authentic !

    Neva

  • Ruby has been so very helpful. Her knowledge and willingness to share along with her responsiveness has been impeccable. Ruby is passionate and so supportive I can't wait to continue to grow my skills with The Flip formula membership!

    Kirstie

  • OMG I need to tell you I just made a sale, that has made my day!! I purchased a Zimmermann Dress for $200 about 3 weeks ago and just sold it for $550 on marketplace, so $350 profit. Thank you so so so much for all your help, I could never have imagined that this could happen to me, a 50 yr old lady who is desperately wanting to change, and have better work life balance. For the first time in years I can see a path out of the rut i have been in, and a way forward. Your information, tips, links and the sharing knowledge has been invaluable. No silly question of mine has been too much, you always reply with answers and added helpful tips. I can not say Thank you enough.

    Shanene

  • Investing in the flip formula pro membership has been the best decision I have made for my reselling business! Ruby provides such insightful information & tips on a range of topics, and is sharing new sourcing links multiple times a day which is so helpful in understanding how to source strategically. She is a great sounding board and always happy to answer any questions too! I have already received so much value out of the membership and can't wait to see the new features she continues to bring out over time. I have so much learning to do and am excited to be part of her growing community.

    Amit

Flip Pro | Membership Group

  • Join the Flip Pro membership and gain access to:

    • A supportive Facebook community with 100+ other resellers.

    • A regularly updated educational library, including brand deep dives, fake vs real comparisons (with care tag examples), what sold for me, and behind-the-scenes insights into what I source and why.

    • Exclusive links to high-value profit opportunities (sourcing items) shared via my Stories and saved to Highlights, so you can revisit them anytime. These are a great way to learn exactly what I look for when sourcing and to build a stronger understanding of different brands.

    • Authentication advice.

    • “Pro Show” podcast, where I answer member questions.

    • A VeRO-safe stock image library for Zimmermann and Palm Noosa (with more brands coming).

    • Personalised guidance to refine your listings and strengthen your comping skills.

    • Eligibility for Pro member giveaways.

    • Priority replies.

    • …and more.

  • Flip Pro is $39 a month.

    By signing up with this price, you lock in this price - even if additional benefits are added later.

    This is a monthly subscription, you can cancel at anytime.

  • After you’ve signed up, please send me a message on The Flip Formula Group Instagram page (@theflipformulagroup) so I can onboard you ASAP.

    You’ll be added to Close Friends on The Flip Formula Group Instagram within 1 business day, where all exclusive content is shared.